News

Jul 2025

M+C Saatchi invites Love Island USA contestant to 'Forget Love Island. Love Iceland'

After his dramatic exit from Love Island USA, fan favourite Jalen Brown is trading heartbreak for hot springs, with an open invitation to explore the natural wonders of Iceland. Created by M+C Saatchi SSK in partnership with Inspired by Iceland, this bold travel campaign reimagines what a 'rebound' can look like - swapping reality TV for real adventure.

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