Former Engine CSO and Ogilvy head of strategy joins M+C Saatchi UK from Weber Shandwick.
M+C Saatchi Group UK has appointed Gen Kobayashi as our first Group Chief Strategy Officer. Reporting to UK Group CEO Jo Bacon, Kobayashi will lead strategy across the UK business, ensuring cultural power is central to brand and creative work. Gen brings a wealth of experience from roles at Weber Shandwick, Engine, and Ogilvy.
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