IKEA taps M&C Saatchi Performance as media agency in Indonesia

We’re excited to announce that IKEA has appointed our global digital media agency, M&C Saatchi Performance, as its integrated media agency for Indonesia.

Our team will work with IKEA to enhance brand presence and drive online and offline consumer engagement by building a full-funnel media strategy.

“Partnering with M&C Saatchi Performance allows us to leverage their expertise in media," said Irfansyah Putra, country head of marketing IKEA Indonesia.

"We trust that their strategies and measurement frameworks will be crucial to our success, and we count on their prowess in navigating the evolving privacy landscape to ensure our marketing efforts remain compliant and consumer-centric," Irfansyah added.

“We are thrilled to partner with IKEA, a brand synonymous with innovation and quality,” added Nachiket Desai, Indonesia’s country director at M&C Saatchi Performance.

See more news from M&C Saatchi here.